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Welcome to Her Success Story.

Women inspire me every single day. Their tenacity, wit, enthusiasm, power and grace have provided the world with amazing businesses that have transformed industries. Her Success Story is a podcast that allows these impactful and fascinating women to share their success journey with the world. Their triumphs, along with their failures. Their lessons, along with their leadership. And their determination to follow their dreams. Listen in each week as we talk to women in fashion, coaching, corporate, legal and so much more.

Our theme song is Irresistible Me by Cindy Rainne. 

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Nov 25, 2019

Lara Kisielewska

Founder of Optimum Design & Consulting


Lara founded Optimum Design & Consulting in 1992, a graphic design firm with specialties in branding and technologically complex websites. Lara has been part of the Board of the New York Chapter of the National Association of Woman Business Owners (NAWBO-NYC) for the past 25 years and is currently National President of the Graphic Artists Guild.

In this episode we discuss:

  • The vision and desire to grow in both the creative and techy arenas
  • Juggling work and education in the early days
  • The evolution of the workplace, resources and tools of technology
  • Creating a workplace that is desirable
  • Evolving from manual to digital and staying relevant in a changing world
  • Identifying your niche and investing in what sets you apart
  • Building long standing relationships with clients and employees
  • The impact of 911 on business and networking