Nov 18, 2024
This week Ivy Slater, host of Her
Success Story, chats with her guest, Angela Cross. The two
talk about the critical role of visibility for women leaders, and
how Angela helps executives manage and enhance their reputations,
even in challenging situations. Additionally, they explore Angela's
passion for empowering women to be more visible in leadership roles
and offer actionable tips for overcoming common barriers to
visibility.
In this episode, we discuss:
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How to transition a corporate career into entrepreneurship.
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What are the key initial steps for starting a business: Collaborating with former colleagues or clients and utilizing existing networks for initial support and cash flow.
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When to pivot or expand a business focus.
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Understanding the importance of knowing one's "why" for staying committed to visibility and leadership goals.
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Addressing disparities in visibility between male and female leaders.
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Why supporting women in leadership roles matters
Angela Cross, reputation strategist, pilotPR
With more than two decades in corporate PR and crisis and issues management, I've led reputation programs for multinational businesses, built thought leadership strategies for businesses and leaders, and been the driving force behind the successful creation of CEO and executive profiles. Today, I apply the asset-based approach to reputation I utilized with my corporate clients to deliver results-focussed, multi-platform reputation strategies for two types of clients: businesses that deserve recognition but don’t have it yet, and leaders who deserve a space as a thought leader and want to be visible with ease and purpose.
Website: pilotPR.com.au
Social handles -
LinkedIn https://www.linkedin.com/in/angelarcross/
Instagram @pilotpr_au